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Optimists vs. Pessimists: Optimists Prevail!
A new report published in the February issue of the journal Mayo Clinic Proceedings suggests that a positive mental outlook leads to a longer life. The report suggests that "individuals who profess pessimistic explanations for life events have poorer physical health," according to researchers ...
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Serving up Localized Advertising Without Wasting Money
by Michael Dorausch, DC Bricks and mortar businesses, like chiropractic offices and dental clinics, are increasingly looking to the Web for online advertising opportunities. Some small-business owners are conducting their own local search paid advertising campaigns, also known as PPC, and many ...
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7 Bad Name Choices For Your Chiropractic Office
by Michael Dorausch, DC 10 years ago, deciding on a name for one's chiropractic office was a fairly easy decision. In the naming process, a typical chiropractor would determine what other names were being used in the community and steer clear of those. If not using their last name for their cli...
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Brief Clips of Chiropractors in the News
by Daria Belov Across the United States, chiropractors receive mentions in local newspapers and publications on topics ranging from new office openings to winning softball games. Today's post highlights a handful of news articles appearing on various web sites, that touch upon briefly, the topi...
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