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Interview with Jennifer Laycock of The Lactivist
by Michael Dorausch, DC
Sometimes it's good to get outside the box of one's own industry to discover what commonalities we may have with others. Developing a better understanding as to how others perceive your industry can go a long way in finding ways to provide better communications and servi...
interview-with-jennifer-laycock-of-the-lactivist.html 
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Mapping Fires in Southern California
by Michael Dorausch, DC
I found a web site today that has organized a list of online mapping locations for the fires in Southern California.
I just came in from running on the beach in Santa Monica and the sky is a tinted haze due to all the smoke in the atmosphere. I was running along the...
mapping-fires-in-southern-california.html
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Serving Firefighters Like They Serve Others
by Michael Dorausch, DC
Numerous companies and corporations throughout the United States have made significant displays of generosity towards those affected by the 2007 California wildfires. While those actions are appreciated by many, there are thousands of people that dedicated their time and...
serving-firefighters-like-they-serve-others.html
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Cracking the Motion Picture Industry
by Michael Dorausch, DC
The Writers Guild of America strike has affected many businesses that you wouldn't necessarily suspect had anything to do with the film industry. A chiropractor's office located nearby a major studio would be one of those businesses.
Two days into the writers' strik...
cracking-the-motion-picture-industry.html
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Top American Healthcare Associations Based on Search Popularity
by Michael Dorausch, DC
Health-care related topics are often times reported to be one of the most researched topics on the internet, especially when one suspects they have symptoms of a particular disease or condition. A brief scanning of today's health related news returns headlines related to...
top-american-healthcare-associations-based-on-search-popularity.html
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Chiropractic Ad Review: New Ads for the Week of January 27, 2008
by planetc1 ads
From Chiropractic Supplies and Equipment for Sale to Job Opportunities and Practices for Sale, this is a weekly round up of the most recent advertisements placed in the Classifieds section of Planet Chiropractic. Featured are ads that were placed for the week of January 27, 2008...
chiropractic-ad-review-new-ads-for-the-week-of-january-27-2008.html
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Guide to 2008 NFL Football Super Bowl XLII
by Michael Dorausch, DC
Super Bowl XLII kicks off tomorrow in Glendale, Arizona. Many people are out today making their last-minute purchases on plasma TVs, stocking up on Super Bowl food, and getting their living rooms ready for Sunday's big game. I'll be making that dreaded trip to the Costco...
guide-to-2008-nfl-football-super-bowl-xlii.html
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Chiropractors are Great Lovers of Life
by Michael Dorausch, DC
La Jolla, CA: Nothing warms the heart like old love stories. While enjoying morning room service at the luxurious Hyatt Regency La Jolla I was reviewing Planet Chiropractic news articles related to the topic of love and service. I thought I'd find two or three articles f...
chiropractors-are-great-lovers-of-life.html
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5 Valentines Day Ideas Your Chiropractor Will Love
by Michael Dorausch, DC
Valentines 2008 is quickly approaching, and while people are primarily focused on making plans with their loved ones, there's no reason to count out that special chiropractor in your life. I am not talking about those of you married to chiropractors, but you're certainly...
5-valentines-day-ideas-your-chiropractor-will-love.html
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Price Listed in Online Contextual Ads
by Daria Belov
Knowing the cost of a first chiropractic visit is certainly something a consumer may like to have information of, especially when not relying on health insurance for reimbursement. Beyond that first visit, consumers often times want to know the fees associated with follow-up visi...
price-listed-in-online-contextual-ads.html
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Service Minded Chiropractors
by Daria Belov
When it comes to discussing small business approaches, there is no argument that developing a service minded client strategy, can reap both short-term and long-term benefits. It's easy to categorize a topic like this into a marketing pigeonhole, but there is a multitude of other ...
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South African Chiropractor Celebrates 30 Years in US
by Michael Dorausch, DC
30 years ago Friday, March 21, 1978, a young South African named Fred Schofield arrived in the United States to pursue his goal of becoming a chiropractor in America. Since that 1970s spring day, he has touched the lives of millions, providing chiropractic care to thousa...
south-african-chiropractor-celebrates-30-years-in-us.html
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Royal Palm Beach Chiropractor Airs Commercial on Local Fox Channel
by Michael Dorausch, DC
Providing chiropractic care to the residents of Lantana and West Palm Beach Florida for the past decade, Dr. Edwin Cordero of Cordero Family Chiropractic has recently opened an additional chiropractic office in Royal Palm Beach. The local Florida chiropractor began runni...
royal-palm-beach-chiropractor-airs-commercial-on-local-fox-channel.html
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Mission To Haiti and the Dominican Republic
by Peter Morgan, DC
The ChiroMission Foundation led a team of 32 chiropractors and 31 chiropractic students to the jungles and remote villages of Haiti and the Dominican Republic. The 60+ were accompanied by a PBS film team and the world book of records. ChiroMission has brought the healing pow...
mission-to-haiti-and-the-dominican-republic.html
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FDA-approved Lawsuit Preemption
By Darrel Crain, DC
Everyone seems to be picking on the poor Food and Drug Administration (FDA) these days, but for vastly different reasons. To the hundreds of thousands of victims (including dead ones) of adverse prescription drug reactions each year, and their families, the FDA is failing to...
fda-approved-lawsuit-preemption.html
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