Is it any surprise?
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By Michael Dorausch, D.C.Is it any surprise to you that some chiropractic offices have dropped their office visits by 50% or more since the events of September 11th? Is it at all surprising to you that some offices have had their busiest days ever since the events of September 11th? On September 13th I called a DC in Florida and while we were talking I asked how his office had been affected since Tuesday. He said, "Mike, I don't know what it is, but we had our busiest day in a long time yesterday. Everyone came in and we had a lot of new ones as well." Has this happened in your office? I have spoken to several DCs since and I am hearing the same response; chiropractic offices that are grounded in service are busier than ever. On Saturday, C. J. Mertz was speaking at New Beginnings in New Jersey and he echoed these same thoughts. Of the thousands of chiropractic practices he is involved with, those that are based in principle have been seeing more volume since September 11th. Unfortunately, several hundred offices are suffering and he mentioned that about 100 or so that he knows of would be closed by Christmas if they did not make changes. What changes can you make? Are you serving God by serving Mankind through chiropractic or are you practicing to make a fee, to get a buck, to get a payment? As Ian Grassam would say, "what limitations we put on ourselves." You have what the world needs, if your not delivering it now, it's time you do so real soon. I have noticed a significant difference in people since the 11th. They want to be touched, they want to be held, the want to be heard, and they want to be loved. Where can you get that other than in a chiropractic office or from the chiropractors who have put themselves on the front line to serve folks in NYC and Washington, D.C.? Are you providing those things in your office? Your office is a beacon of hope. Let your light shine brightly and don't hold back.
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