|Millions Visit Chiropractic Offices Days Before Black Friday
by Michael Dorausch, DC
planetc1.com staff writer
An estimated 18 million consumers visited chiropractic offices across the United States during the past few days, making it one of the busiest times of year for chiropractors nationwide.
Planes, trains, automobiles, traffic, long lines, and four days sleeping on a fold away bed at the in-laws are among some of the many reasons millions of Americans visited their local chiropractor this week. While most retailers have their eyes set on "Black Friday," the single biggest retail sales day of the year, chiropractors nationwide are now preparing for Thanksgiving, after having already served millions this week.
The great majority of people in for a chiropractic adjustment this past week were going out of town and were intending to be in quite a bit of traffic. "I guess you could call it a massive prevention plan" stated Dr. Luke Cohen, a chiropractor in Pacific Palisades, California. "We had so many people come in for adjustments telling us they wanted to be 'clear' before traveling to visit loved ones. It's been a three day whirlwind, and I'm thankful we could help so many." That's been pretty much the consensus across the United States, with chiropractors calling and emailing us from New York, New Jersey, Florida, Michigan, and several other states.
"It's just amazing" said Dr. Fred Schofield of Glendale Arizona, "In my 23 years of chiropractic practice I've never seen so many people coming in for care along with their family members. We love our patients and want their Thanksgiving to be the best possible, and it's always better with a chiropractic adjustment."
While consumers have been talking about traffic, travel, football, eating, shopping, and all kinds of related physical activities for reasons to get adjusted this week, some think the reasons lean more towards the emotional. Rose Arteaga, a chiropractic assistant that works the front office in a Los Angeles practice says, "I think people are stressed, that's the real reason they are coming in. On the surface we may think it's physical, but I see their eyes when they come in, and they look different on the way out. Chiropractic works wonders for stress and patients know that, even if only on a deeper level."
I asked a chiropractic patient that was flying to Nevada later in the day about the reason for her chiropractic visit. "Definitely emotional" stated the grade school teacher. "I'm going to be in someone else's home for several days. While the travel is physical, my chiropractic adjustments help me maintain a level of sanity and calmness. It's difficult to explain, yet anyone that get's adjusted regularly knows what I am talking about."
So while the rest of the nation will be heading to department stores on Friday for possibly the biggest sales events of the year, most chiropractors around the country will either be taking the day off, or working limited hours. That's OK, there is always Monday, typically a chiropractors busiest day of the week.
America, please travel safely, watch the heavy lifting, and have a wonderful time with loved ones. Thank you for choosing chiropractic as part of your plan for healthy natural living!